Saturday 21 August 2021

CIE VIEUX FORT – PROVIDING QUALITY PRODUCTS AND GREATER CUSTOMER SATISFACTION

Construction and Industrial Products Ltd (CIE Vieux Fort), has earned a reputation as the "the place to shop” for building materials of quality and affordability. The consistency of its ready-mixed concrete as well as unmatched customer service, makes this southern branch the people’s choice for building materials. You can take that to the bank! The company’s clientele which stretches from Micoud on the East coast to as far as Soufriere in the South-West comprise mostly of home owners, DIYers, small and big contractors that are keen to take advantage of our best prices and quality products.

We are cognizant of the fact that in today's competitive market, consumers are more demanding than ever. They can choose from scores of brands and have access to many stores due to the advances in technology. We know that if our products and services fail to meet customer expectations, our brand and revenue will suffer.

“Quality is remembered long after the price is forgotten”. Gucci family slogan

Customers want to know that their hard-earned money is being spent on something that is worth the price and not something that is of poor quality, much less defective.  Rayneau's sound quality management implementation ensures that our company’s products exceed customer expectations.

Quality management has helped us turn prospects into loyal customers. We have done so by continuously improving our products, incorporating changes and eliminating defects. We make it  our business to stand out, since we are convinced  that it's critical to meet or exceed their expectations and comply with the highest quality standards.

In turn, customer satisfaction leads to customer loyalty. We have noticed that if customers are satisfied with a product they will come back to the company for other products. However, if they are handed a defective product, they are most likely to not go back to that specific brand.

Out of the many customers who visit our Southern branch here are the responses from three of them on shopping with Rayneau:- 

Sales Clerk: Do you enjoy shopping at Rayneau, and what do you like best shopping with us?

Nickson  Albert  (Micoud) - Yes. Because the quality of the materials are very good and the service is fast. I never have to wait to get served.

Sales Clerk:What led you to come and shop at Rayneau?

Thomas Faucher (Pierrot) - I got a disappointment from my previous supplier and a friend recommended Rayneau to me. When I tried the materials I got a better job and quality out of the materials. 

Sales Clerk: How was your shopping experience with us?

Mc Iva Mesidore (Vieux Fort) - The service is fast, efficient and there is no congestion. I think a delivery service is needed here to help the customers who have no transportation. Your materials especially the aggregates are of good quality. I see your business going places.

Alexander George
CIE Vieux Fort is supervised/managed by Mr Alexander George, with Ms Zelmie Leon as Office/Sales Clerk and Kevin Remy as the concrete plant operator. A fleet of drivers, operators and helpers make up the rest of the staff at the branch. Frequent visits by high officials from the Head Office in Castries are a norm at the plant.

The Vieux Fort branch serves a double role in the South – a digital ready-mixed concrete plant which is complimented with a hardware department.  The plant which has a capacity to produce ready-mixed concrete at 150 cu.m per hour is fully automated and can produce varying strengths of concrete from 3000 psi to 4000 psi. as per customers’ needs.  

The hardware section offers customers the following products:

  • Sand, 
  • mixed aggregates of various sizes – ½”, ¼” and ¾”, 
  • raw and washed pumice, 
  • concrete blocks - 4, 6, 8 and 12”, 
  • steel, 
  • nails, 
  • wheelbarrows, 
  • plywood, and 
  • cement, which is the cheapest in the south at present.

The opening hours are from 8:00 am to 5:00 pm daily and on Saturdays 8:00am - 12:00pm

Apart from offering top quality products, customers can access our contractor financing program, land and house packages, tools and equipment rentals and much more.  Visit us today or call us at 450 3041 for more information.

Our other branches are located at Corinth (450-7247) Monchy (450-7248) Vide Bouteille (450-7246) or Babonneau (450-5759) branch, or visit our website www.raycip.com.  We’re always happy to serve you #ShopRayneau #EverythingUnderOneRoof



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